Indoor to outdoor meets: how to attract new members to your club

Posted by Will Harris on 06/11/2014
Novice climbers enjoying the first of the LMC Progression to Rock meets. Photo: Kate Hawkins

Does your club want to attract new members? The answer could lie in joining the growing number of clubs offering indoor to outdoor meets for novice climbers.

When talking to walking and climbing clubs one theme that comes up time and again is the difficulty in recruiting new members, particularly from the younger generations. A number of more proactive clubs have recently started to organise open indoor to outdoor meets, aimed at attracting prospective club members who are looking to make the move from climbing wall to crag.

How the meets work

As with all club activities, these meets tend to have one or two keen members who are willing to make them happen. These people round up willing volunteers, advertise the events and act as a point of contact for potential participants to get in touch with.

It is a good idea to ask potential participants to get in touch in advance of the event, so that you know how many volunteers from the club will be needed to keep everyone climbing. It is important that the level of experience that people need to have to attend is made clear, and this can be checked when people get in touch.

A good way to collect all of the needed information about participants, and to ensure that they fully understand the nature of the event, is to ask them to complete and return a registration form before the meet. By including the BMC's participation statement on this form you can ensure that participants are aware of the potential risks involved in climbing outside. As an example, the form used by the Northumbrian Mountaineering Club can be viewed here.

Do clubs need qualified instructors? And what about insurance?

There is no need for club members to hold formal qualifications. It should be made clear to participants that they are going out with experienced club members who are sharing their experience on a voluntary basis. There is still a duty of care to look after more novice climbers, but this is no different than if you were introducing an inexperienced friend to the sport.

Download more information about duty of care when introducing novices to outdoor climbing.

All BMC-affiliated club members are insured against claims that may arrise from damage or injury cased to others whilst engaged in hill walking, climbing and mountaineering. This insurance provides cover when offering formal or informal instruction to novices as long as this is taking place in a voluntary environment. This insurance does not cover instructors who receive payment for their services. More information about BMC insurance can be found here.

Novices will be covered by a clubs BMC insurance whilst taking part in organised meets, in the same way that new club members who have not yet been registered by a club are offered temporary cover. Put simply, if a novice climber is attending a club's indoor to outdoor meet they will be covered by BMC liability insurance.

Support from the BMC

The BMC is commited to supporting clubs to attract new members. The BMC Clubs Officer is happy to support clubs to discuss their recruitment strategy, and to offer advice and practical support where neccesary. 

Club indoor to outdoor and prospective member meets have previously been advertised across the BMC's website and social media. This has helped clubs to get the message about their meets out to potential participants, and has succesfully increased the numbers of potrential new members attending events. 

Rucksack Club 

The Rucksack Club is a national club with its roots in the North West. It recently ran the first in what it hopes will become a regular event- inviting climbers with experience of indoor climbing to join club members for a day's trad climbing at Stanage. The BMC assisted the club in advertising the event, leading to a good turn out. Participants provided overwhelmingly positive feedback about the meet, with the majority stating that they would like to continue to attend club events. 

Feedback from participants on the recent Rucksack Club indoor to outdoor meet: 

Please pass on my thanks to the Rucksack Club climbers who were all very friendly and welcoming. As someone who's relatively new to climbing, it's a difficult sport to take up on your own and even harder to make the transition away indoor bouldering and onto outside routes. Your event was perfect for bridging this gap and I am now looking forward to the next outside meet. Please send me information about the club as I would be interested in joining.

More information about the Rucksack Club is available on their website. 

Other clubs

A number of other clubs run similar meets programmes. You can find out more about Lancashire Mountaineering Club meets in this BMC news article.

For examples of the way that the BMC can help to spread the word about your clubs meets see our articles about The Castle, Northumbrian, Rucksack and Lancashire clubs.  These articles are shared across the BMC's social media feeds, allowing word of events to reach a much larger potential audience.


We want to say a big thanks to every BMC member who continues to support us through the Coronavirus crisis.

From weekly Facebook Lives and GB Climbing home training videos, to our access team working to re-open the crags and fight for your mountain access, we couldn’t do it without you.

Did you know that we've launched a U27 membership offer for just £1.50 / month? And with full membership from £2.50 / month, it's never been easier to join and support our work: 

https://www.thebmc.co.uk/join-the-bmc-for-1-month-U27-membership


« Back

Post a comment Print this article

This article has been read 1200 times

TAGS

Click on the tags to explore more

RELATED ARTICLES

Clubs: how to recruit new members
1
Clubs: how to recruit new members

For any climbing or walking club, attracting new members is an essential job. In this article we look at the different ways that your club could attract new members.
Read more »

Clubs: frequently asked questions
1
Clubs: frequently asked questions

We get asked many questions by BMC clubs. Here the answers to some of them. We hope it's helpful.
Read more »

Essential club know-how
0
Essential club know-how

Are you a club member, on a club committee or thinking about joining a club? Whether you're new to the club game or a seasoned clubber, we've got essential skills information and advice for you.
Read more »

Post a Comment

Posting as Anonymous Community Standards
3000 characters remaining
Submit
Your comment has been posted below, click here to view it
Comments are currently on | Turn off comments
0

There are currently no comments, why not add your own?

RELATED ARTICLES

Clubs: how to recruit new members
1

For any climbing or walking club, attracting new members is an essential job. In this article we look at the different ways that your club could attract new members.
Read more »

Clubs: frequently asked questions
1

We get asked many questions by BMC clubs. Here the answers to some of them. We hope it's helpful.
Read more »

Essential club know-how
0

Are you a club member, on a club committee or thinking about joining a club? Whether you're new to the club game or a seasoned clubber, we've got essential skills information and advice for you.
Read more »

BMC MEMBERSHIP
Join 82,000 BMC members and support British climbing, walking and mountaineering. Membership only £16.97.
Read more »
BMC SHOP
Great range of guidebooks, DVDs, books, calendars and maps.
All with discounts for members.
Read more »
TRAVEL INSURANCE
Get covered with BMC Insurance. Our five policies take you from the beach to Everest.
Read more »